How To Attract More Customers Without Lowering Your Price

Are you thinking of reducing your price in order to attract more customers?  Before you do that, hold on because it can do you more harm than good. Lowering your price can destroy the perceived value of your product/service. You may also attract people who are not loyal to your business. You may attract people […]

Welcome To The Month Of June

Hello! Welcome to June. How time flies. Didn’t we just ring in the new year? Anyways as the new month begins, here are my wishes for you; May you be healthy this month. May you achieve all of your remaining goals for the first half of 2017 this month. May this month be better than […]

4 Proven Ways To Increase Your Online Visibility

If you have a business, I’m sure you want more people to know about your product or service. One way of increasing awareness about your service or product is by having an online presence and consistently increasing your visibility. Online visibility is very important for every because it opens up your business to a lot […]

14 Questions To Ask After Setting Your Goals

At the beginning of the year, you made plans and set goals for yourself expecting things to automatically change. Excited, you started working towards achieving those goals but alas by March, you abandoned them and you are now back at where you were at the beginning of the year. Setting Goals Is Not Enough You […]

4 Ways To Make Your Prospects Buy Immediately

Procrastination may be one of the reasons why people are not buying your products. People may like and want to buy your product or patronize your service, but will put off buying it because they feel their need for it is not immediate or important. Unfortunately, they forget and never get back to buying what […]

How To Make Mothers Like Your Brand

Sunday March 26, 2017 Is Mothers Day! What will you be doing this week to make Mothers like your brand and boost sales? Mothers are very important because they make most of the buying decisions in the home. They not only buy for themselves but also for other people in the family. This is why it […]

Can You Answer These Ten Questions About Your Customers?

The saying, “the customer is king” is not just a cliche. It is very true, as their approval or disapproval is important to the survival of your business. This is why it’s  important to cultivate great relationships with your customers, especially in this digital age where their every grievance can be magnified and spread to […]

How To Turn Your Business Into A Brand Customers Love

Are you struggling with attracting the attention of potential customers or clients? Do you want people to love your product or service? Here what you should do; show love to them. How do you do that? You show love by giving something of value to both prospects and customers or clients that will meet their […]

How To Discover The Best Customers For Your Business

A mistake a lot of people and businesses make is assuming everyone is their target market. Targeting everyone is targeting no one. You can’t please or serve everyone so you have to identify and serve a particular consumer group (the best customers for your business). Even if your business appeals to a diverse group of […]

6 Important Social Media Goals You Should Start Pursuing Now

Goals are simply what you want to achieve. They are the starting point on your road to business success. In previous posts such as this one, I talked about the importance of having a marketing strategy and how to craft one. Well the first thing you have to do while crafting a marketing strategy is […]

6 Reasons You Need To Have A Marketing Strategy To Succeed In 2017

The phrase “a goal without a plan is just a wish” is true in life and business. If you’re serious about making this year a lot better than last year, if you want to see greater marketing results this year, then you need to set the stage for it. You just can’t hope things will […]

Discover How The Law Of Reciprocity Can Increase Your Sales

Have you ever felt the urge to do something nice for someone who helped you? You take note of the gesture and then look for ways to return the favor. Have you liked a stranger’s Facebook post or Instagram picture because they liked yours? I have and I’m sure you have because it’s human nature. […]

Is The Blog On Your Business Website Lying Dormant?

Do you want to increase your online visibility and influence? Do you want a great way to connect with your current and prospective customers/clients? Do you desire to get more business? Then you should consider blogging for business. What is A Business Blog? A business blog is not a hobby. “It is a marketing tactic that uses […]

Are You Doing The Best With What You Have?

Are You Doing The Best With What You Have? Or are you waiting until you have more money, the right connections, the right job or move to a seemingly better country before you take a step towards your dreams and goals? I used to be that person, until I decided to stop and make good […]

4 Sure Ways To Increase Your Online Visibility Now

If you have a business, I’m sure you want more people to know about your product or service. You can do this by having an online presence and consistently increasing your visibility. Online visibility is very important for every because it opens up your business to a lot of opportunities and not forgetting potential customers […]

12 Reasons Why Your Small Business Needs A Blog

Do you have a blog for your business? If you haven’t considered it yet or don’t consistently make use of yours, you should. It’s time to get started now. As someone who has gotten clients through blogging. I have seen firsthand the difference it can make in terms of increasing your online visibility, getting you […]

Strategies For Dealing With Co-Workers You Don’t Like

We all have those colleagues we don’t like, who just irritate us. I mean must we like everyone we work with? Sure work would be a whole lot easier if we liked everyone or would it? Well it wouldn’t because in life and work specifically, we need people who will not be afraid to oppose […]

Avoid Attracting The Wrong Customers

What’s worse than not having customers? Attracting the wrong customers. The kind of customers you attract play a huge role in the success of your business. The wrong customers will give you a lot of headache. In my experience, they are usually very price sensitive, and would expect you to give them heaven and earth […]

The 1 Trait All Successful People Have In Common

What do Oprah, Dangote, Bill Gates and Mark Zukerberg in common? I’m sure you guessed correctly. Yep, they are all successful, and they got that way by pursuing their dreams. You have dreams and goals that you desire to achieve but you are afraid of telling people about it. You also are not taking any […]

One Key Element To Make Your Business A Success

Legendary copywriter, Gary Halbert once asked a crowd in one of his seminars what they thought they would need in order to create a successful hot dogs stand. The audience shouted out various answers: “Great Location”” “Good quality hot dogs” “Tomato ketchup” “You need to do a leaflet drop in the area” “Friendly staff” “An […]