Why No One Is Buying From You Online

Do you know why people are not buying your products/services? As a business owner, it’s very important because you can use the knowledge to correct the problem and better position your product/service. Do you want to increase your sales? Find out why customers are resisting your products or services and help them overcome it. Some […]

Enhance Your Social Media Profiles With These Tips

Your social media profile is very important when selling online. It is usually the first or second encounter people have with your brand online. It also determines how you appear in search results. This is why it”s very important to have a great social media profile/page that encourages people to follow you and patronise your […]

6 Valuable Marketing Lessons From The Black Panther Movie

Unless you’ve been living under a rock, i’m sure you’ve heard about the Black Panther Movie. As of April 03 , it has reached 1.3 billion dollars and is now the 10th highest grossing movie of all time. I watched it a few weeks ago and it was worth all the hype. There’s so much […]

What You Need To Know About Setting 2018 Goals That Really Matter

In a few days , 2017 will come to an end. There’s a lot of excitement in the air about the new year because it is a fresh opportunity to achieve your goals. I’m guessing you have set the goals that you want to achieve in 2018. But Do you know that it’s not enough […]

How To Prepare Your Marketing For 2018

2017 is slowly coming to an end. How do you want 2018 to look like for your business? If you want to attract more of the right customers in 2018 then you need to start preparing for it now. You need to start preparing your marketing for 2018. So if you haven’t started preparing your […]

8 Reasons Why Your Social Media Efforts Aren’t Delivering Results & How to Fix Them

Are you wondering why your activities on social media are not giving you the desired results? Here are 8 common reasons why this happens and how you can turn it around to achieve better results. #1. You Don’t Have A Social Media Plan Having a written plan for social media gives you direction and outlines […]

How To Set Social Media Marketing Goals Based On Your Business Revenue Goals

It’s the beginning of the last quarter of 2017. You have set goals for your business. You have set sales targets but how can you translate that to social media? How can you align your marketing goals to your business revenue goals? For a lot of businesses on social media, getting customers is a big […]

How To Attract More Customers Without Lowering Your Price

Are you thinking of reducing your price in order to attract more customers?  Before you do that, hold on because it can do you more harm than good. Lowering your price can destroy the perceived value of your product/service. You may also attract people who are not loyal to your business. You may attract people […]

4 Proven Ways To Increase Your Online Visibility

If you have a business, I’m sure you want more people to know about your product or service. One way of increasing awareness about your service or product is by having an online presence and consistently increasing your visibility. Online visibility is very important for every because it opens up your business to a lot […]

14 Questions To Ask After Setting Your Goals

At the beginning of the year, you made plans and set goals for yourself expecting things to automatically change. Excited, you started working towards achieving those goals but alas by March, you abandoned them and you are now back at where you were at the beginning of the year. Setting Goals Is Not Enough You […]

4 Ways To Make Your Prospects Buy Immediately

Procrastination may be one of the reasons why people are not buying your products. People may like and want to buy your product or patronize your service, but will put off buying it because they feel their need for it is not immediate or important. Unfortunately, they forget and never get back to buying what […]

How To Make Mothers Like Your Brand

Sunday March 26, 2017 Is Mothers Day! What will you be doing this week to make Mothers like your brand and boost sales? Mothers are very important because they make most of the buying decisions in the home. They not only buy for themselves but also for other people in the family. This is why it […]

Can You Answer These Ten Questions About Your Customers?

The saying, “the customer is king” is not just a cliche. It is very true, as their approval or disapproval is important to the survival of your business. This is why it’s  important to cultivate great relationships with your customers, especially in this digital age where their every grievance can be magnified and spread to […]

How To Turn Your Business Into A Brand Customers Love

Are you struggling with attracting the attention of potential customers or clients? Do you want people to love your product or service? Here what you should do; show love to them. How do you do that? You show love by giving something of value to both prospects and customers or clients that will meet their […]

How To Discover The Best Customers For Your Business

A mistake a lot of people and businesses make is assuming everyone is their target market. Targeting everyone is targeting no one. You can’t please or serve everyone so you have to identify and serve a particular consumer group (the best customers for your business). Even if your business appeals to a diverse group of […]

6 Important Social Media Goals You Should Start Pursuing Now

Goals are simply what you want to achieve. They are the starting point on your road to business success. In previous posts such as this one, I talked about the importance of having a marketing strategy and how to craft one. Well the first thing you have to do while crafting a marketing strategy is […]

6 Reasons You Need To Have A Marketing Strategy To Succeed In 2017

The phrase “a goal without a plan is just a wish” is true in life and business. If you’re serious about making this year a lot better than last year, if you want to see greater marketing results this year, then you need to set the stage for it. You just can’t hope things will […]

Discover How The Law Of Reciprocity Can Increase Your Sales

Have you ever felt the urge to do something nice for someone who helped you? You take note of the gesture and then look for ways to return the favor. Have you liked a stranger’s Facebook post or Instagram picture because they liked yours? I have and I’m sure you have because it’s human nature. […]

Is The Blog On Your Business Website Lying Dormant?

Do you want to increase your online visibility and influence? Do you want a great way to connect with your current and prospective customers/clients? Do you desire to get more business? Then you should consider blogging for business. What is A Business Blog? A business blog is not a hobby. “It is a marketing tactic that uses […]

Are You Doing The Best With What You Have?

Are You Doing The Best With What You Have? Or are you waiting until you have more money, the right connections, the right job or move to a seemingly better country before you take a step towards your dreams and goals? I used to be that person, until I decided to stop and make good […]